My mission is simple: create iconic designs that not only look great but also relay the right message. My work supports different types of business and, through the designs, the colors and the shapes I create, it brings forward the stories of those who are not so good at storytelling.
I help my customers strongly communicate their brand values and core messages trough the use of graphic design. I constantly challenge any limitations in design or technology so that my customers always receive THE BEST possible product.
I am always receptive at my customers’ vision but also innovative when it comes to my vision and I believe that is the best way to create original brands and strong company identities and products.
As a self-taught graphic designer, since 2007 I have experienced a broad range of trends, paths and styles in the graphic design industry and what helped me grow my career over the years was my CAN DO ATTITUDE. No job si too difficult as long as you have the right approach.
For me “That can’t be done” or “I don’t know to do this” is NOT ACCEPTABLE. I believe that any new challenge should be faced with a “I don’t know to do this YET“ attitude instead. My portfolio proves that, over the years, I have created a broad range of designs from badges, icons, webdesign and UI (user interfaces) to car wrapping designs, pop-up designs and textile prints designs. And while I was on this journey, I have discovered that I became passionate about logo design and branding. The reason I focus more on branding is the fact that I find intriguing the challenge to express more with less, space and words however still make it iconic and simple.
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