Deboraw Honey is Based in Topoloveni, Arges County, Romania, a renowned geographical area for the locals still alive traditions, healthy and tasty food, as well as for the quality of life.
Deboraw Miere (translate Deboraw Honey) is a local producer of crafted honey in Topoloveni. Their honey is an original raw, cold-pressed honey that is rich in nutrition and beneficial yeast, enzymes, aromas and flower pollen honey.
“… inspired by the traditions of the honey elaboration, the respect for nature, their joyfull personalities”
This is a family tradition business that has been transmitted from father to son for three generations of apiarist and I was excited when I was asked to develop a brand identity for their business, based on their existing logo.
The name “Deboraw” combines the name Deborah (in Hebrew , translates as bee) and the word Raw.
Inspired by the traditions of the honey elaboration, the respect for nature, their joyfull personalities, and the previous shape of the existing logo, I have created a new clean and premium brand.
A graphic description of Deboraw Honey rebranding.